The four boxes of innovation. Making sure your startup is focussing on what’s important in 4 easy steps.
Business models seem complex, but in reality, they can be broken down in to four boxes whose relevance grows with your business. You can focus …
Are you really listening? The 6 key benefits of active listening
As an entrepreneur, one of the best ways to understand how problems in your company are being handled is by actively listening. Do not let …
The 10 Types and the Innovation landscape. A Beginners guide to Innovation
Innovation is one of the most talked about topics in global business today. However, there are not many companies that have a clear idea of …
What makes a good leader? 10 Quick Tips To Mastering Leadership skills.
A good business leader is someone who can see the big picture in the midst of a fast-paced environment. In today’s workplace, leaders must be …
19 simple tips for writing an SEO friendly blog.
How to write an SEO friendly blogs Social media may be the darling of the marketing world, allowing creatives to put together engaging images, videos …
Transactional marketing is dead! 8 expert tips to build strong relationships with your base
It doesn’t just work for service businesses though, with many of the techniques being adopted further up the funnel, as businesses seek to nurture and …
Why spend time on researching keywords and Phrases
Search Keywords and phrases Whether you are writing content, creating a search friendly website or planning on investing in adwords, picking the right words and …
What is search intent and why is it important
What is search intent and why is it important When people search they are not always looking to buy. most often they are just looking …
Keyword research made simple. What are the best Keyword research tools
Keyword research can be as limited or as detailed as time and budget allows. youtube, facebook and google all contain information that will point you …
Finding keywords to create powerful, customer-centric content
Keywords and Hashtags are vital to content marketing, so do your research and base your content around what your customers are looking for.