Marketing communications for small business
Small businesses face unique challenges when it comes to promoting their products and services. On one hand, they often have limited resources and budgets. On …
What are featured images on a website
Featured images are a prominent image that represents and summarises the content of a blog post, page or article on a website. They typically appear …
How can I get funding for my small business
There are several ways to get funding for your small business: It is important to carefully consider the terms and requirements of each funding option …
How can I start a new business in ireland
Ireland can be a good place to start a new business due to its favourable business environment, which includes: However, like any other location, the …
Lean startup
The Lean Startup is a methodology for developing and launching new products, which emphasises rapid iteration and learning, validated by customer feedback, with the goal …
How important is pricing for a small business
Pricing is extremely important for a small business as it directly affects the profitability and competitiveness of the business. A wrong pricing strategy can lead …
What is competitive advantage
Competitive advantage refers to an attribute or a combination of attributes that allows a company to produce goods or services better or more cheaply than …
What is innovation
Innovation refers to the creation and implementation of new ideas, products, processes or services, leading to improvements in the quality of life, business competitiveness and …
Finding and using Images for my website
images can be important for Search Engine Optimization (SEO). The use of images on a website can improve the user experience and make the content …
What are the main innovation models
There are several innovation models, including: What is design thinking? Design thinking is a human-centred, iterative problem-solving approach that involves empathy, experimentation, and iteration in …