How Cluster Analysis Can Revolutionise Innovation in 7 simple steps
Innovation is the lifeblood of any successful business. Whether you’re creating new products, improving existing ones, or exploring new markets, innovation is essential to staying …
The Blue Ocean Strategy Canvas: A Framework for Creating Uncontested Market Spaces
In today’s highly competitive business landscape, it’s crucial to find new ways to differentiate your business and gain a competitive advantage. One approach that has …
The Power of Six Thinking Hats: A Comprehensive Guide to Making Better Decisions
When it comes to decision-making and problem-solving, it’s easy to get stuck in a rut. We tend to approach problems from the same perspective, relying …
How Storyboarding Can Boost Your Innovation Process
Innovation is crucial for success in today’s fast-paced business world. However, coming up with new and innovative ideas is not always easy. Many businesses struggle …
Ideation: The Art of Creative Thinking
Ideation is the process of generating and developing new ideas. It’s a crucial skill for entrepreneurs, artists, and anyone looking to innovate and stand out …
SCAMPER: The Creative Problem-Solving Tool You Need
Are you tired of feeling stuck when you’re trying to solve a problem? Do you find yourself coming up with the same old solutions time …
Understanding Empathy Maps: What They Are and How They Can Improve Your Business
Empathy maps are a powerful tool that can help businesses gain a deeper understanding of their customers, employees, and stakeholders. By creating a visual representation …
The Power of Perception: Understanding Cognitive Biases and Their Impact on Decision Making
We like to think that our decisions are rational and based on facts and evidence, but the truth is that our brains are full of …
Cognitive bias codex
The Cognitive Bias Codex is a visual representation of more than 180 cognitive biases that affect our thinking and decision-making. It was created by designer …
Empathy and Design Thinking: How Empathy Can Enhance Your Problem-Solving Process
Design Thinking is a human-centred problem-solving approach that emphasises empathy, creativity, and iteration. It is a collaborative and iterative process that puts the user’s needs …