Building your first website shouldn’t be a scary proposition. These days WordPress and hosting companies have made creating a website that does everything you need your first website to do so easy, that anyone who can use the internet can […]
The four boxes of innovation. Making sure your startup is focussing on what’s important in 4 easy steps.
Business models seem complex, but in reality, they can be broken down in to four boxes whose relevance grows with your business. You can focus on 2 at the start, and add complexity as the business gets bigger. There’s no […]
Are you really listening? The 6 key benefits of active listening
As an entrepreneur, one of the best ways to understand how problems in your company are being handled is by actively listening. Do not let management issues consume your time and energy unless you have already listened to the workers […]
The 10 Types and the Innovation landscape. A Beginners guide to Innovation
Innovation is one of the most talked about topics in global business today. However, there are not many companies that have a clear idea of how to define innovation or the different types of innovation. This article looks at different […]
What makes a good leader? 10 Quick Tips To Mastering LEADERSHIP SKILLS.
A good business leader is someone who can see the big picture in the midst of a fast-paced environment. In today’s workplace, leaders must be knowledgeable, flexible, and responsive to change. They must appreciate the power of remaining open-minded and […]
19 simple tips for writing an SEO friendly blog.
How to write an SEO friendly blogs Social media may be the darling of the marketing world, allowing creatives to put together engaging images, videos and audio, but Google search is still the best way to find engaged, motivated and […]
Transactional marketing is dead! 8 expert tips to build strong relationships with your base
In a highly fragmented media world, where engagement rates on social media are measured in fractions of a per cent, it’s becoming increasingly important to nurture your clients and leverage existing relationships, especially in traditionally transactional industries. Lead generation […]
Why spend time on researching keywords and Phrases
Search Keywords and phrases Whether you are writing content, creating a search friendly website or planning on investing in adwords, picking the right words and phrases is essential if you want your content to be seen. It’s not an easy […]
What is search intent and why is it important
What is search intent and why is it important When people search they are not always looking to buy. most often they are just looking for information, in order to better understand a subject or issue, before looking for more […]
Keyword research made simple. What are the best Keyword research tools
Keyword research can be as limited or as detailed as time and budget allows. youtube, facebook and google all contain information that will point you in the right direction, but there are also free and paid tools which can give […]
